Category

Education

Student recruitment and education marketing, from enquiry to enrolment.

The latest.

EducationCase Study: Snapchat Advertising – The GordonSnapchat advertising and user generated content are essential to your higher education marketing strategy. Read this case study to find out why.3 MinEducationOwning the End-to-End Student Experience with Matthew LeeIn this digital marketing podcast, we talk about building an end-to-end customer experience vision grounded in data and research for higher education.13 MinEducationBuilding a Customer First Mindset with Ty HayesCustomer first models are more common in offline channels. In this social media marketing podcast Mike sits down with Ty Hayes to…20 MinEducationWho are Universities Really Competing Against?We assess what options prospective students are considering before they enrol, and how education institutes can market against this.4 MinEducationThe Student Journey: Application to EnrolmentWe spoke to our student focus group to find out what they were looking for when comparing one education institute to another.2 MinEducationHow to Use Personalisation in Student AcquisitionLearn how to use personalisation in your student acquisition strategy and see better return on investment across your digital marketing campaign.4 MinEducationWe Are the First Snapchat Bronze Certified Partner in AustraliaThe Garden is the first business in Australia to achieve bronze certified partner with Snapchat, a move that will drive our Snapchat…2 MinEducationSnapchat in Higher Education: An Essential Part of the MixSnapchat is taking the higher education marketing world by storm. Find out how you can increase your rate of adoption and recruit…6 MinEducationEp.10 Open Day Marketing StrategiesThe planning of an University Open Day should focus on online and offline marketing strategies and nurturing leads after the event. Watch…4 MinEducationEp.9 Using Snapchat for Student RecruitmentStudent recruitment teams can no longer afford to rely on 'spray and walk away' campaigns. Use Snapchat marketing to be where your students…3 MinEducationA Guide to Converting Through the Sales Funnel with VideoExplore how video marketing influences every stage of the sales funnel, helping brands nurture leads, drive engagement, and improve conversion rates.6 MinEducationDriving the Student Experience with Student Journey MappingThe ultimate goal of any higher education institution is student recruitment, but without the right knowledge and tools, you’ve got yourself a…10 Min

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